Franchise Ownership Articles > Invest in the Growing Service Category

Invest in the Growing Service Category

Posted on May 12, 2023

Concepts in the service industry have a remarkable staying power due to the year-round demand for services in any market, regardless of territory size or saturation. This is especially true in the painting industry, where home and business owners alike are always in need of professional painting services.

CertaPro Painters painter using a paint roller to paint a cabinet blueA key reason behind the staying power of service concepts is people’s constant desire to improve the appearance and value of their properties. Depending on your business’s scope of work, there is likely a persistent demand for service. In fact, a recent study found that the home services market is expected to expand at a compound annual growth rate of 16.27% from 2022 to 2030. Investing in a service-oriented franchise offers more long-term security, and franchise owners generate a loyal customer base as a result.

The painting industry isn’t limited by seasonality, either, fueling our year-round demand even further. While certain industries may see a downturn in demand during the winter months or the hot summer months, concepts like CertaPro Painters maintain revenue streams regardless of the time of year.

At CertaPro Painters, we offer a variety of painting services including interior and exterior painting, commercial painting, power washing and more. This diversity of services allows us to appeal to a wide range of customers with varying needs and budgets, ensuring that there is always a market for our services.

In addition to the range of services offered, CertaPro Painters also provides multiple revenue streams for franchise owners. By applying our promise of certainty to additional services, like roof coating and siding repair, we can increase our revenue per project while also providing a more comprehensive solution for our customers.

Service brands are predicted to witness higher growth than competing industries in 2023, a testament to the security and growth potential that they lend franchise owners. As more entrepreneurs look for lower-risk investments with proven models and brand recognition, CertaPro Painters is primed to continue solidifying its reign over the commercial and residential sector of the painting industry.

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