Selling Your House? Boost Curb Appeal with Fresh Paint

Posted on January 31, 2022

First impressions are a big, big deal. When a prospective buyer visits a house for the first time, they might eventually take in the potential of the back yard or the wonderful afternoon sunlight through the living room windows… But before they have a chance to notice any of those kinds of things, they’re going to see paint, landscaping, and the general “instant appeal” of the property.

They call it “curb appeal” for a reason – it’s all the things you notice from the curb, the things that draw you in (or turn you away) the moment you begin to approach. With that in mind, one of the biggest and most obvious ways to increase the curb appeal of the house you want to sell is fresh exterior paint!

When people see cracked or peeling paint, stains, fading, and the like, they’re going to get the impression that other parts of the house are in disrepair – and the opposite is also true. When people see fresh paint, it makes the whole house feel well maintained, and therefore more appealing for purchase.

This same concept continues as a potential buyer moves to the interior. Freshly painted rooms are going to make the whole house feel cleaner, less “lived in” by the previous occupant, and provide that immediate, almost subconscious impression of “this is nice!”

In fact, a study from 2012 found that both interior and exterior painting can boost your asking price by several thousand dollars each, and provide a notable return on investment.

Not only are you creating psychological appeal with fresh paint, you’re also taking care of an important part of home maintenance that the new owner won’t have to worry about, protecting the siding, and likely fixing any minor damage as part of painting prep. All of this makes the house more attractive.

You can go even further with some of CertaPro’s other services, such as drywall repair, powerwashing, deck staining, accent walls, and even color consultation to make your house for sale look its best!

If you’re on a tighter budget, you can also bring in a professional painting company to tackle smaller areas like door frames, particularly problematic rooms, or touch ups that might seem small – but can make a big difference!

Whatever you can manage, understand that taking steps now to give your house a facelift with fresh paint will have a broad impact on not just your ability to sell your house, but the kinds of offers you get as well. Investing in curb appeal, from landscaping to new paint, minor repairs to deep cleaning, all comes together to make your property for sale more enticing, increase perceived value, and increase the speed of sale.

If you have any questions about how CertaPro can help you boost curb appeal, contact us today!

License Info: MA 196235