Residential Painting

Charcoal Charm: Latest Color Trend Boosts Home Value

Posted on March 20, 2024

In the ever-evolving world of home decor, the reign of neutral tones like beige and “greige” is being challenged by a new favorite: charcoal. This shift, highlighted by Zillow’s analysis of over 4,700 home buyers, marks a significant turn in homeowner preferences. Charcoal gray, especially in kitchens, not only enhances the aesthetic appeal but could also increase a home’s sale price by an estimated $2,512. However, not all shades of gray promise the same benefit; a mid-tone gray front door might actually decrease a home’s value.

Zillow’s findings emphasize the power of paint to transform a home’s perception and value, a timely insight as the spring homebuying season approaches amidst high interest rates. This trend is echoed by Behr, naming Cracked Pepper, a warm soft black, as their color of the year, alongside other vibrant hues like “Spiced Mustard” and “Red Pepper.” As homeowners and sellers look to make impactful updates, these color trends offer a fresh palette for enhancing home appeal.