Virtual REALTY, Meeting Future Tenants in Virtual Spaces
Posted on January 29, 2018
As the BOMA Editorial Board was exploring topics for the next issue of Insight Magazine, a question came up to why commercial leasing companies are not taking advantage of technology to meet tenants online in the same manner that residential leasing companies do. This was a very interesting article to write which led me to Chip Wade, of WadeWorks Creative, a celebrity craftsman and HGTV show host. Chip’s team produces virtual reality (VR) 360 video to create a user experience that places the viewer inside the space so they can navigate through the video just as if they were a character inside of a computer game. Residential leasing companies use VR360 user experience technology, which has already proven to be very effective, so why hasn’t this technology been adopted by the commercial leasing companies?
Source: BOMA Insight Magazine, Issue 3, 2017
Author: Stacie Stamper
Virtual REALTY, Meeting future tenants in virtual spaces. To read the full article, CLICK HERE.
