{"id":10431,"date":"2026-06-15T19:18:51","date_gmt":"2026-06-15T23:18:51","guid":{"rendered":"https:\/\/certapro.com\/lubbock\/?post_type=community&#038;p=10431"},"modified":"2026-06-27T19:21:21","modified_gmt":"2026-06-27T23:21:21","slug":"why-west-facing-walls-fade-faster-in-west-texas","status":"publish","type":"community","link":"https:\/\/certapro.com\/lubbock\/community\/why-west-facing-walls-fade-faster-in-west-texas\/","title":{"rendered":"Why West-Facing Walls Fade Faster in West Texas"},"content":{"rendered":"<p>If you&#8217;ve noticed that one side of your home looks more faded or weathered than the others, you&#8217;re not imagining it. In Lubbock and across West Texas, west-facing walls often experience the most wear because they&#8217;re exposed to the hottest afternoon sun day after day.<\/p>\n<p>Understanding how sun exposure affects your home&#8217;s exterior can help you stay ahead of paint failure and protect your investment for years to come.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-9586\" src=\"https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1.jpg\" alt=\"\" width=\"1280\" height=\"800\" srcset=\"https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1.jpg 1280w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-300x188.jpg 300w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-768x480.jpg 768w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-1024x640.jpg 1024w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-960x600.jpg 960w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-720x450.jpg 720w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-480x300.jpg 480w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-360x225.jpg 360w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/03\/Tipton_Exterior-1-1-240x150.jpg 240w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<h2>Why West-Facing Walls Take the Biggest Hit<\/h2>\n<p>Throughout the afternoon, the western side of your home receives hours of direct sunlight during the hottest part of the day. Combined with Lubbock&#8217;s hot, dry climate and abundant sunshine, this constant exposure can accelerate the aging of exterior paint.<\/p>\n<p>West-facing walls are more likely to experience:<\/p>\n<ul>\n<li>Faster color fading<\/li>\n<li>Chalking or a powdery paint surface<\/li>\n<li>Peeling or cracking paint<\/li>\n<li>Dry, weathered wood trim<\/li>\n<li>Premature paint failure<\/li>\n<\/ul>\n<p>Darker paint colors tend to absorb more heat, which can make fading and deterioration even more noticeable.<\/p>\n<h2>How UV Exposure Breaks Down Paint<\/h2>\n<p>Over time, ultraviolet (UV) rays weaken the pigments and binders that give exterior paint its color and durability. As these components break down, paint gradually loses its ability to protect your home&#8217;s exterior.<\/p>\n<p>Signs of UV damage include:<\/p>\n<ul>\n<li>Uneven or faded color<\/li>\n<li>Loss of sheen<\/li>\n<li>Surface cracking<\/li>\n<li>Flaking or peeling paint<\/li>\n<li>Exposed wood or siding<\/li>\n<\/ul>\n<p>Regular inspections can help identify these issues before they become larger maintenance concerns.<\/p>\n<figure id=\"attachment_9601\" aria-describedby=\"caption-attachment-9601\" style=\"width: 6492px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-9601\" src=\"https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129.jpg\" alt=\"home in lubbock, texas\" width=\"6492\" height=\"2953\" srcset=\"https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129.jpg 6492w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-300x136.jpg 300w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-768x349.jpg 768w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-1024x466.jpg 1024w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-1920x873.jpg 1920w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-1440x655.jpg 1440w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-960x437.jpg 960w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-720x328.jpg 720w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-480x218.jpg 480w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-360x164.jpg 360w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-240x109.jpg 240w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-1536x699.jpg 1536w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2019\/04\/BrickExt2-e1649964893129-2048x932.jpg 2048w\" sizes=\"(max-width: 6492px) 100vw, 6492px\" \/><figcaption id=\"caption-attachment-9601\" class=\"wp-caption-text\">White brick homes have become increasingly popular in the Lubbock area. Our team painted this brick exterior a beautiful white to stand out from the curb!<\/figcaption><\/figure>\n<h2>Quality Paint Makes a Difference<\/h2>\n<p>Not all <a href=\"https:\/\/certapro.com\/lubbock\/exterior-painting-lubbock\/\">exterior paint<\/a> performs the same under West Texas conditions. Premium exterior coatings are designed to better withstand prolonged sun exposure while maintaining their color and protective qualities.<\/p>\n<p>Professional exterior painting can help:<\/p>\n<ul>\n<li>Improve UV resistance<\/li>\n<li>Slow color fading<\/li>\n<li>Protect siding and trim from weathering<\/li>\n<li>Reduce cracking and peeling<\/li>\n<li>Extend the lifespan of exterior surfaces<\/li>\n<\/ul>\n<p>Choosing high-quality paint <a href=\"https:\/\/www.sherwin-williams.com\/en-us\/color\/exterior-paint-colors\">products<\/a> is especially important for homes that receive significant afternoon sun.<\/p>\n<h2>Proper Preparation Helps Paint Last Longer<\/h2>\n<p>A successful exterior painting project begins with careful preparation. Before applying new paint, surfaces should be cleaned and repaired to create a solid foundation for long-term performance.<\/p>\n<p>Professional preparation often includes:<\/p>\n<ul>\n<li>Washing exterior surfaces<\/li>\n<li>Scraping peeling paint<\/li>\n<li>Sanding rough areas<\/li>\n<li>Repairing damaged wood<\/li>\n<li>Replacing cracked caulk<\/li>\n<li>Priming exposed surfaces<\/li>\n<\/ul>\n<p>These steps help ensure better adhesion and a finish that performs well in West Texas weather.<\/p>\n<h2>Know When It&#8217;s Time to Repaint<\/h2>\n<p>Even the best exterior paint won&#8217;t last forever. If your west-facing walls are noticeably more faded than the rest of your home, it may be time to schedule a professional inspection.<\/p>\n<p>Repainting before widespread paint failure occurs helps protect your home&#8217;s exterior while restoring its curb appeal.<\/p>\n<figure id=\"attachment_10082\" aria-describedby=\"caption-attachment-10082\" style=\"width: 2048px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-10082\" src=\"https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw.jpg\" alt=\"home exterior in lubbock, texas\" width=\"2048\" height=\"1365\" srcset=\"https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw.jpg 2048w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-300x200.jpg 300w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-1024x683.jpg 1024w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-768x512.jpg 768w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-1536x1024.jpg 1536w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-1920x1280.jpg 1920w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-1440x960.jpg 1440w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-960x640.jpg 960w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-720x480.jpg 720w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-480x320.jpg 480w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-360x240.jpg 360w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-240x160.jpg 240w, https:\/\/media.certapro.com\/uploads\/sites\/1512\/2022\/04\/pKQMQ5hw-272x182.jpg 272w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><figcaption id=\"caption-attachment-10082\" class=\"wp-caption-text\">This home got a beautiful refresh with a crisp white exterior and deep, rich shutters for contrast. Our team paid close attention to detail, ensuring a smooth and flawless finish. The updated colors bring out the classic charm of the columns and porch, giving the home a bright and welcoming feel.<\/figcaption><\/figure>\n<h2>Work with Local Exterior Painting Professionals<\/h2>\n<p>Homes throughout Lubbock face unique challenges from intense sunlight, dry conditions, and seasonal weather changes. Working with experienced local painters helps ensure your home receives products and preparation methods designed for West Texas.<\/p>\n<p>At CertaPro Painters\u00ae of Lubbock, we help homeowners protect their homes with professional exterior painting services that are built to withstand the local climate.<\/p>\n<h3>Schedule Your Free Exterior Painting Estimate<\/h3>\n<p>If your home&#8217;s exterior is beginning to show signs of fading or weather-related wear, contact CertaPro Painters\u00ae of Lubbock today to <a href=\"#estimate\">schedule your free, no-obligation estimate.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you&#8217;ve noticed that one side of your home looks more faded or weathered than the others, you&#8217;re not imagining it. In Lubbock and across West Texas, west-facing walls often experience the most wear because they&#8217;re exposed to the hottest afternoon sun day after day. Understanding how sun exposure affects your home&#8217;s exterior can help<a class=\"read-more-link\" href=\"https:\/\/certapro.com\/lubbock\/community\/why-west-facing-walls-fade-faster-in-west-texas\/\">Read the full article <em class=\"fa fa-angle-double-right\" aria-hidden=\"true\"><\/em><\/a><\/p>\n","protected":false},"author":67,"featured_media":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","format":"standard","categories":[52],"tags":[206,228,229],"class_list":["post-10431","community","type-community","status-publish","format-standard","hentry","category-exterior","tag-exterior","tag-summer","tag-weather"],"acf":[],"_links":{"self":[{"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/community\/10431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/community"}],"about":[{"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/types\/community"}],"author":[{"embeddable":true,"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/users\/67"}],"replies":[{"embeddable":true,"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/comments?post=10431"}],"version-history":[{"count":0,"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/community\/10431\/revisions"}],"wp:attachment":[{"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/media?parent=10431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/categories?post=10431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/certapro.com\/lubbock\/wp-json\/wp\/v2\/tags?post=10431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}