Franchise Development Marketing Coordinator

Learn more about the Franchise Development Marketing Coordinator Position with Certa ProPainters, Ltd.

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Working as a Franchise Development Marketing Coordinator

Our growing franchise company is seeking a highly organized and self-motivated individual to join our franchise recruiting team as a Marketing Coordinator and department administrator. This position will be responsible for supporting our franchise sales efforts through various marketing and administrative tasks, including managing franchise broker networks, coordinating with a PR firm, and overseeing an outsourced digital marketing company. The ideal candidate will be able to multitask and prioritize effectively in a fast-paced environment, have excellent communication and organizational skills, and be a team player.

 

About CertaPro Painters®:

Certa ProPainters, Ltd. is the franchisor of independently owned and operated CertaPro Painters franchised businesses. CertaPro Painters is the largest residential and commercial painting franchise in North America, with more than 375 independently owned and operated franchise locations, representing more than 1,500 full time associates and over 6,000 professional painters. Founded in 1992, the backbone of the company is the brand promise and delivery of Certainty, to both its franchisees and its customers. National brand marketing, industry-leading local and regional marketing, focused business planning, and a technology platform that provides real-time information on local and national business performance have created an engine of growth and real excitement in a huge business category. CertaPro Painters is headquartered in suburban Philadelphia and is a subsidiary of the Toronto-based FirstService Corporation, the leading North American brand in property services.

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Responsibilities:

  • Assist in the creation and implementation of franchise marketing materials, including presentations, brochures, and other promotional items.
  • Coordinate and execute marketing campaigns to generate leads for franchise sales.
  • Work with internal departments to develop and manage franchisee sales materials and programs.
  • Assist with the onboarding of new franchisees and provide ongoing support as needed.
  • Coordinate and participate in franchise trade shows and events.
  • Manage and grow the franchise broker network by identifying new brokers, establishing relationships, and providing ongoing support.
  • Work with a PR firm to develop and execute franchise marketing and public relations strategies.
  • Oversee an outsourced digital marketing company to ensure the successful implementation of digital marketing campaigns.
  • Provide administrative support to the franchise recruiting team, including scheduling meetings, managing calendars, and organizing files and documents.
  • Handle incoming inquiries from potential franchisees and provide initial information and guidance.

Requirements:

  • Bachelor’s degree in marketing, Business Administration, or related field or equivalent experience.
  • 2+ years of experience in franchise development, marketing, or a related field.
  • Experience managing franchise broker networks, PR firms, and outsourced digital marketing companies.
  • Excellent communication and interpersonal skills.
  • Strong organizational and multitasking abilities.
  • Proficiency in Microsoft Office Suite and other marketing and design software.
  • Ability to work independently and as part of a team.
  • Strong attention to detail and ability to meet deadlines.

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Details

  • Department/Function: Franchise Recruiting
  • Location: Audubon PA/Hybrid
  • Reports to: Vice President of Franchise Business Development
  • Full-Time
  • Salary range: available by contacting [email protected]
  • Travel Requirements: Moderately

Benefits

  • Competitive compensation package including health benefits, 401(k), long-term disability coverage and HSA
  • Leadership and skill development opportunities
  • A collaborative, supportive work environment

Equal Opportunity Employer Statement

CertaPro Painters, Ltd. is an equal opportunity employer. In order to provide equal employment opportunities to all employees and applicants for employment, employment decisions at CertaPro will be based on merit, qualifications, and abilities. CertaPro prohibits discrimination and harassment based on an individual’s race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, provincial, or local laws.

Certa ProPainters, Ltd. is an equal opportunity employer.